Because of Cupid A Whimsical Valentine’s Day Romance Because of Cupid is a 2026 romantic comedy fantasy film that premiered on the Hallmark Channel. The movie is directed by Canadian filmmaker Liz Farrer . It is a Valentine’s Day romance film that premiered on February 14 2026 as part of Hallmark’s Loveuary series of romantic holiday films. Plot & Premise The movie revolves around the lives of Naomi and Marcus who are best friends and work as bartenders. They have a dream of increasing their business by participating in a Valentine’s Day mocktail competition. However their plans take a magical turn when a stranger named Hal who is Cupid in disguise gives Naomi what she thinks is a new flavoring syrup for her drinks. However the syrup is actually a love potion. As soon as Naomi accidentally mixes the potion into their mocktail all of the people who drink it including Marcus start falling deeply in love with the person they are with. As Naomi and Marcus try to navigate...